Sporting goods manufacturers finally respond to the customers needs. Direct delivery from factory to client.
We see it happening everywhere, the customer no longer wants to pay the extra costs of an intermediary. Customers wants to pay fair prices and be in direct contact with manufacturer.
It is a better customer experience
Not only the bicycle industry deliver directly to the customer from the factory, but also windsurfboards manufacturers start deliver directly to the customer.
It will make the sport more accessible, grow and customers will feel more connected.
Chief Experience Officer